Saturday, May 7, 2022

How to Use Hashtags Properly

Hashtags are free advertising. An opportunity to engage with people that have a general interest in your posts. Win-win, right?

There are plenty of trending hashtag websites out there where you can see what is most impactful in your local region, assuming you're not going after a national audience. It can't hurt to have them there and only extends your reach, so make sure to always toss a few in, especially on Twitter and Instagram.

How to Use Hashtags Properly

Hashtags are free advertising. An opportunity to engage with people that have a general interest in your posts. Win-win, right?

There are plenty of trending hashtag websites out there where you can see what is most impactful in your local region, assuming you're not going after a national audience. It can't hurt to have them there and only extends your reach, so make sure to always toss a few in, especially on Twitter and Instagram.

Thursday, May 5, 2022

Focus on One Social Media Account to Start





Businesses don't have to be on every single social media platform.

A business can identify which social media platforms its customers are using and focus its efforts on those platforms.

Additionally, a business can use social media tools to track conversations about its brand online and respond accordingly. Data is integral! @Hootsuite is pretty solid for following brand mentions. Do you have a favourite tool?

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